Tags Posts tagged with "Identity"

Identity

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Free Stationary Branding & Identity Mockup Kit

Freebies never get old, that’s why I post a new one each week! Today is no different and I think a lot of you will love this freebie from Medialoot. Today’s freebie is a completely editable stationary branding & identity mockup kit.

This free stationary kit comes with business cards, iPad and iPhone, letterheads, compliments slips, pens and pencils, CD/DVD, magazine cover and a Moleskine style notebook with a leather effect. You can click the heading or image below to direct to the download page.

Stationary Branding Mockup Kit by Medialoot

Free Stationary Branding & Identity Mockup Kit

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Corporate and Brand Identity Mock-Up

When you are creating a brand for a company or trying to present an already existing identity for a company, the way you present it is key in its success. Being able to visually engage with an audience by presenting your companies identity is a huge part in instilling that image in the viewers memory.

Most of us however don’t have the time to create an entire branding and identity mock-up to present on. That’s where this beautifully crafted mock-up by creartdesign comes in handy.

They’ve created this mock-up in PSD format with 3 different perspective views that includes a leather-covered book, spiral notebook, touch screen tablet, DVD with case and without case, press badge, calendar, pens and pencils, paper clips, USB flash drive, A5/A6 envelope, 1/3 A4 paper, tri-fold A4 paper, business card in top and back view, and much more which you can see below.

Brand Identity Mock-up by creartdesign

Corporate and Brand Identity Mock-Up

This mock-up kit also comes with a PSD file for a t-shirt Mock-Up with male and female t-shirts, PSD file for a advertising bag mock-up, PSD file for a coffee mug mock-up, and a seperate PSD file for the business card mock-up. You get all of this for just $9.

You can check out all the images for this identity mock-up plus a demonstration video here.

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10 Creative Examples of Branding & Identity Designs

Brand awareness is key to making your business stand out amongst the competition. If someone can immediately recognize your logo, mascot, or design, you’ve done a good job creating an identity. Everyone knows the famous McDonald’s “M” yellow arches, or Target’s red logo. Creating a successful identity is all about being unique, and showing what you’re company is all about in a memorable way.

Whether you’re a business owner looking to brand your company, or a designer in need of a little inspiration you can always use a little inspiration to help you create the best visual identity for the brand. Today, we are bringing you 10 creative examples of branding and identity designs to inspire you to make your company stand out amongst all the others.

Mend by Kate Tonkovich

Kate is a designer based in San Francisco who specializes in unique typography and branding design. One of her latest projects Mend, is a branding projected for a fictitious company with “survival kits,” aimed at promoting the message “Don’t buy more stuff. Mend what you have.”

The idea is that these kits would be used to mend and fix items that you already have, whether it be a pair of jeans or your own health. The materials used for branding are all from recycled or reused items. I love that the designs incorporate an element of sewing, or cross-stitching to further convey the idea of mending and fixing things.

Mend Identity by Kate Tonkovich

Mend Identity by Kate Tonkovich

Mend Identity by Kate Tonkovich

Optus Rebrand

Optus is the second largest telecommunications agency in Australia and recently enlisted a talented group of individuals to rebrand their company with the hope to create more positive awareness for the Optus brand.

This is one of the most clever branding or even re-branding projects I’ve seen entirely geared at making the customers engaged with the brand, excited about the brand, and the identity makes sure that people know what the company actually does in a cute and ingenious way. Optus is now using a variety of clever tools to connect with customers, provide them with information, and engage customers with their brand.

Optus Identity

Optus Identity

Optus Identity

Natural Salads by Jose Álvarez Carratalá

Natural Salads is a company aimed at bringing fresh fruits and vegetables to supermarkets. Jose created an identity design for the company that was meant to express the “natural” aspect of the product, and draws straight from the products (veggies) that the company sells to create the identity for the company.

Natural Salads Identity by Jose Álvarez Carratalá

Natural Salads Identity by Jose Álvarez Carratalá

Conejo Valley Jewelers by Wesley Pinto

Wesley, a designer and brand manager from Brazil, recently created the branding identity for a jewelry store located in Conejo Valley geared at showcasing the brand’s elegance and luxury. In Spanish “Conejo” translates to “Rabbit” and Wesley uses the symbol of a rabbit and of jewels themselves to create a truly unique identity design.

Conejo Valley Jewelers Identity by Wesley Pinto

Conejo Valley Jewelers Identity by Wesley Pinto

Conejo Valley Jewelers Identity by Wesley Pinto

Bukvarius by Brandiziac

Bukvarius is an organization that offers books and teaching materials to schools throughout Russia. The goal was to create an identity that was fun, fresh, and engaging enough that children could see the objects as an integral part of daily school life.

The design team explains that, “Every element of visual identity combines learning and playing: paper bags are stylized as school bags, the presentation folder with the brand character on it reminds of drawing lessons, and humorous mnemonic rules on pocket calendars help one to learn rules better.”

What’s even better is the choice to incorporate an owl into the visual identity, seeing as owls are typically a symbol associated with learning, knowledge, and wisdom.

Bukvarius Identity by Brandiziac

Bukvarius Identity by Brandiziac

Illegal Burger by Isabela Rodrigues

Isabela Rodrigues is the creative mind behind Sweety Branding Studio, and recently created the branding identity for Illegal Burgers based in Oklahoma and highlights the general theme of ‘crime’ in its design. This might be one of my favorite identity designs as of late, simply because it is so simple, but so genius at the same time.

Illegal Burger Identity by Isabela Rodrigues

Illegal Burger Identity by Isabela Rodrigues

TriplAgent by Taras Kravtchouk

TriplAgent is a travel app that helps people find the perfect vacation based on their interests. Recently, Taras Kravtchouk a multi-disciplinary designer who created the mobile identity for the travel app. It’s an elegant design, that features a flat user interface and makes it easy for people to find what they are searching for with it’s simplicity.

TriplAgent Identity by Taras Kravtchouk

Dripp Coffee by Turner Duckworth

Dripp Coffee, a southern California based coffee shop, features a new unique identity design created by Turner Duckworth. The identity features simple colors and shapes that almost make it appear flat and modern, while incorporating a hand-drawn script logo with the word “Dripp”. The identity is almost a combination of modern and vintage styles. What do you think?

Dripp Coffee Identity by Turner Duckworth

Dripp Coffee Identity by Turner Duckworth

RW Pro Agency by Reclameworks

Reclameworks is a design studio that specializes in print, branding, and identity designs. They recently created RW Pro, an identity design that is actually available to the community for purchase to use as an identity design. The identity kit is completely sleek and modern and includes everything a business needs to get up and running.

RW Pro Agency Identity by Reclameworks

RW Pro Agency Identity by Reclameworks

Yoosli by Together Design

Yoosli, a company that specializes in customizable museli that can be delivered to your door, recently branded their company with Together Design. The goal of the project was to create an identity that was joyful, folksy, and happy. Together Design explains that they created, “the strapline “Individual muesli for individual folk” and devised a cast of eccentric characters – Louis, Cassie, Flora, Neville and Bob – each of whom represents a different personality and muesli flavour.”

Yoosli Identity by Together Design

Yoosli Identity by Together Design

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Creating a brand or identity for a company can be a daunting task. You have to be able to create something that will be recognized and will appeal to a wide audience. Presenting the identity that you create is half the battle, whether is be presenting it to a client or just presenting it to a customer base in general.

Samochernyi Aleksandr created this great black stationary mock-up to help you easily present your brand/identity designs in style and at only $13, you can’t beat this deal. There is also a white & black stationary mock-up you can get here. Here are some of the features of this black stationary mock-up:

Features

  • Separated background. Ability to move and combine objects in the view without perspective.
  • 9 aesthetically beautiful professional mock-ups in 1 set.
  • High resolution 3000×2000 px.
  • Fully Customizable.
  • High detailed professional retouched photos.
  • 4 premade layer styles for business cards.
  • A help file.
  • Very easy to use with smart objects, just place your artwork. Done!

Created by Samochernyi Aleksandr

Black Stationary Mockup Identity Created by Samochernykh Alexander

**Click the title link or the image to direct to the purchase and download page**

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waldo paints featured image

Packaging has become more than just a way to wrap up a product, it has become a way of establishing a recognizable identity for a company and product. Having creative packaging that stands out is a must in today’s world, especially with the amount of companies competing against each other selling the same product. Making sales then goes beyond the product and moves to on the shelf advertising, having a product that catches the consumers attention is a major selling point.

Below we’ve gathered 16 creative packaging examples from companies/designers that are doing it right.

1. Mandarin Oranges by Koh Siok Yee

Mandarin Oranges Packaging by Koh Siok Yee

2. True Air Fresheners by Good!

True Air Fresheners Packaging by Good!

3. The Original Peppermint by Cory Etzkorn

The Original Peppermint Packaging by Cory Etzkorn

4. Smirnoff Caipiroska by JWT

Smirnoff Caipiroska Packaging by JWT

5. Zing! by Stuart McQuarrie

Zing! Packaging by Stuart McQuarrie

6. Anti-Theft Lunch Bags by Sherwood and Mihoko

Anti-Theft Lunch Bags Packaging by Sherwood and Mihoko

7. Fast Food Packaging by Ian Gilley

Fast Food Packaging by Ian Gilley

8. Tea Bag Hangers by Soon Mo Kang

Tea Bag Hangers by Soon Mo Kang

9. Royal Tea Bags by Donkey Products

Royal Tea Bags by Donkey Products

10. Gnome by Lo Siento

Gnome Bread by Lo Siento

11. NYC Spaghetti by Alex Creamer

NYC Spaghetti by Alex Creamer

12. Butter! Better! by Yeong Keun Jeong

Butter! Better! by Yeong Keun Jeong

13. Sandwich Book by Pawel Piotrowski

Sandwich Book by Pawel Piotrowski

14. Paintbrushes by Simon Laliberté

Paintbrushes by Simon Laliberté

15. Ricola by Julien Canavezes

Ricola by Julien Canavezes

16. Waldo Trommler Paints by Reynolds and Reyner

Waldo Trommler Paints by Reynolds and Reyner

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Free eBook: How to Create a Million Dollar Website

Many people dream of becoming an internet millionaire. Don't be a dreamer download this eBook, join my newsletter and start taking action today.

  • How to Find a Profitable Niche
  • How to Market Products Online
  • How to Build a Profitable Email List
  • How to Beat the Competition
  • Free Weekly Internet Money Making Methods